HITRECORD.ORG is a project I started almost five years ago now, and in 2010, we evolved into a professional open collaborative production company. We create and develop art and media collaboratively here on our site. Even this introductory video is the remixed result of a great many contributions. So rather than just exhibiting and admiring each other’s work as isolated individuals, we gather here to collectively work on projects together. Videos, writing, photography, music, anything — we call them all RECords.
Now and then, when I think something we’ve made has come out especially well, I approach the traditional entertainment industry to turn our work into money-making productions; and then we share any profits with the contributing artists.